The idea of dry cleanliness and hygiene served as the starting point of our journey in the year 2017. We pioneered the first move towards personal care and hygiene with florenz hygiene tissue products with the goal of changing the country’s public health as well as habits and confidence in the opening economy and the expanding education rate.The increase in cleanliness knowledge in India has been incredibly hopeful, and the change in behaviour patterns has been very motivating. And it allowed us to have a big dream.